Your business cards, promotional flyers, handouts and just plain ole’ conversation are all ways you’re probably already promoting yourself and your eyelash extension business. But what else can you be doing to help boost your clientele and your calendar?
Here are few ideas to get you rolling:
1) Active Adult communities: These little gems are service business gold. Not only do ladies here still care about their appearance, they have the income to pay for it! You can even meet with the event coordinator and ask if you can come set up and run live demos once a month about lash extensions, brow extensions and make up. It’s a known fact that Mother Nature isn’t the friendliest as we age…why not help these ladies bring back some beauty pep in their step!
2) Craft Shows: Stay with me for a minute…most times these shows consist of the same ole…same ole…jewelry…direct marketing pills, shakes, and wraps…But what if you show up with a gorgeous table and chat it up about eyelash extensions or brow extensions…maybe even give demonstrations? The ladies here will not be expecting to see you there…Win! I’m actually planning on hitting up a few of these this season. I participated in a raffle giveaway at one of the elementary schools just last week, and the winner already booked her appointment and came to see me..She loved her lashes! Win*